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The competition among auto parts manufacturers is the ability to innovate
What do auto parts dealers dedicate to consumers? The answer is auto parts products.
Where do the auto parts products sold by auto parts dealers come from? The answer is auto parts manufacturers.
The above answer is undoubtedly the standard answer. The above Q&A tells people that the competition among auto parts dealers is essentially the competition of auto parts products, behind which is the competition among auto parts manufacturers.
What is the competition among auto parts manufacturers? Hear from the typical auto parts dealer and manufacturer.
In recent years, a variety of car lumbar cushions have appeared on the market. There are more and more types and quantities of car lumbar cushions, the phenomenon of product similarity and homogeneity is becoming more and more serious, and the price war is getting more and more fierce, which directly leads to more and more automobile lumbar cushion manufacturers and dealers in trouble.
Zhejiang Tianhong Auto Supplies Co., Ltd. is based on the new concept of creating benefits for the society, creating value for customers, creating prosperity for enterprises, and creating future for employees, and strives to become a modern enterprise with international competitiveness. Seat cushion, patented in more than 10 countries and regions such as China, the United States, the European Union, Japan and Australia.
Tianhong's multi-functional super air lumbar support cushion has been widely praised in the market and quickly sold.
Sichuan Lanli Trading Co., Ltd. is a professional agent of Tianhong multi-functional super air lumbar support cushion, and the income is gratifying. In an interview with reporters, Yang Li, its person in charge, said with deep experience: "There are many products and the competition is fierce. If the price does not go up, the dealers will not be able to make money. Therefore, the manufacturer must provide new products with high technology content that others do not have. Things cannot be imitated. Only in this way can dealers not worry.”
Wenzhou Guansheng Auto Parts Group Co., Ltd. specializes in the manufacture of spherical cage constant velocity universal joints, drive shaft assemblies, wheel bearing units, rubber parts, shock absorbers and other auto parts. It has strong technical force and advanced production equipment. With complete testing methods and excellent product quality, it has obtained more than 100 patents, has 6 national key new products, and has established a marketing network in more than 120 countries and regions. The output of the ball cage type constant velocity joint for after-sales maintenance of Guansheng has ranked first in the country for 8 consecutive years. Talking about the successful experience of the company, Ye Lili, the customer management assistant of Guansheng Asia and Africa, said proudly: "We pursue new and different things, keep ahead of others, and develop ahead of time to ensure that Guansheng auto parts sell well."
Ruili Group Ruian Auto Parts Co., Ltd. manufactures SORL brand automobile air brake systems, air brake components and other products. It has established supporting relationships with more than 30 automobile manufacturers such as China FAW Group, Dongfeng Group, and SAIC Group. , America and other car series to provide maintenance services.
Yu Dan, the European salesman of Ruili Group Ruian Company, said in an interview with reporters: "The production cost of labor-intensive products is high, and the market is becoming more and more transparent. In a price war, the profit is very thin, and it is difficult to do it. The European market is very concerned about quality services. The requirements are high, and the development is more difficult. The sales of our products in Europe account for 20% of the total export volume. Chinese enterprises should pay attention to transformation and upgrading, and produce products with high market demand and high gold content.”
These voices from typical auto parts dealers and manufacturers express a common meaning: the competition among auto parts manufacturers is innovation ability, and behind the rise and fall of auto parts dealers is the strength of product competitiveness.
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2022-02-18Messages
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